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We work with highly motivated agencies who are looking for the tactics they need to scale.
The agency’s owners were designers who enjoyed their work so much that they decided to create their own business. And despite none of the owners or executives having owned a creative agency before, they were doing well. The agency had a steady stream of clients, and profits were acceptable.
But acceptable wasn’t enough.
The agency owners wanted more.
The agency was doing well.
But its owners wanted to do better.
The main goal for this client was to build on the early growth they’d achieved. They wanted to move past the plateau they found themselves on and transform their agency into a brand clients could trust.
The agency had enjoyed an early period of growth. However, it ended up hitting a glass ceiling, with revenue and growth stagnating as a result. The agency wasn’t in a dangerous position. However, the owners needed to figure out how to shatter through that ceiling so they could achieve substantial growth sustainably.
The key barrier to these efforts was the lack of a consistent sales process. The agency needed to create a repeatable process that they could rely on to drive business and generate revenue.
The agency was doing well.
But its owners wanted to do better.
The main goal for this client was to build on the early growth they’d achieved. They wanted to move past the plateau they found themselves on and transform their agency into a brand clients could trust.
The agency’s sales process was our first point of focus. Even though they were in a good position, there wasn’t clarity on who the ideal client was. We worked with the owners to create a perfect client persona, which allowed us to build a consistent sales process appealing directly to the people they wanted to work with.
This involved enhancing the way the agency communicated with clients and conducted outreach with its prospects. We sifted through every aspect of their existing communication process, identifying what worked well. When did they call clients? How did they qualify them? When did they send their emails? We answered these questions (and so many more) to create communication protocols that led to higher conversion rates.
Creative Agency Success also has relationships with several people we believed could benefit from the agency’s services. So, we put the agency owners in front of those people. This created a referral network that has since become a consistent source of opportunities for the agency.
Before working with us, the agency generated between $85 and $120 per hour for its work, depending on the project.
This catapulted up to $250 per hour as standard. And this wasn’t just billable time. It also accounts for the administrative work the agency’s projects require.
Identifying an ideal client persona, coupled with creating a consistent sales process, led to profits skyrocketing. In just 90 days, the agency was able to close $3 million in sales.
We’ll say that again…
$3 million in 90 days.
That result represents a 181x ROI on the agency’s investment into Creative Agency Success.
We work with highly motivated agencies who are looking for the tactics they need to scale.